How promising is it for galleries and museums to introduce new positions in the field of NFT art?
Pace Gallery introduced the position of Director of Online Sales and appointed Christiana Ine-Kimba Boyle to it. She will also be responsible for the market of works in the NFT format (Art Guide). Do you think this will be a temporary story, or is it obvious that this will become the norm?
I am sure that in the near future most modern galleries will introduce positions related to NFT. Since NFT solves several problems of the art market at once:
NFT (non-fungible token) = a unique token that cannot be forged or stolen. In other words, when buying or exchanging an NFT work, galleries can be sure of its authenticity;
In fact, the problem of pirated content on the Internet is being solved;
Digital art has become a full-fledged part of the art market. This means that it can participate in auctions, exhibitions, and be collected. If galleries want to “be on the wave” , they will need specialists in this niche;
Technology takes collecting to another level. NFT makes it possible to digitize any work of art, simplifies its storage: it does not require restoration, a special place, temperature conditions, reduces the cost of transportation and security;
NFT gives more freedom to virtual artists, which definitely generates an increase in the number of works that future galleries and foundations will have to work with.